agile sales management explained

In our agile sales management series we’re breaking down just how powerful this new strategy can be for your organization. We covered the agile sales basics, and the first five key principles to implementation, and now we’re diving into the last five. Don’t forget to download the complete eBook for a comprehensive guide to agile sales management.

Sales teams everywhere are using agile sales management to promote flexible environments where data-driven insights can optimize the learning process and help organizations handle the unknown efficiently.

There are 10 key principles that can guide your implementation to a successful agile launch. We covered the first five (accountability, adaptive planning, collaboration, continuous iteration, and functionality) in our last post, and you can explore the last five below.

For even more detailed information, make sure you download our new eBook, The Ultimate Guide to Agile Sales Management.


Agile sales management practices focus on measurement as a form of accountability. Analyze your track record and set baselines. Then, specify metric goals for your reps, and track their progress. Beyond just the number, spend time making sure you’re getting the right outcomes by monitoring the quality of work as well.


Organization is the foundation that will allow your reps to operate efficiently within their boundaries. We provide several key suggestions for leveraging agile organization tactics in our eBook, which include:

  • How to organize your CRM
  • Defining processes and responsibilities
  • Streamlining sales tools
  • How to automate
  • How to standardize data


Most sales organizations guess when it comes to forecasts, which explains why they’re typically inaccurate. Agile strategies suggest breaking large projects into smaller objectives, creating short term goals, and continuous evaluation as tools to get better at predicting future sales performance.


Sales reps crave recognition, and agile sales management naturally gives them the boost they need. Agile encourages recognition through daily stand-up meetings, feedback loops, and a focus on accountability. There are several ways you can build a recognition culture within your organization outlined in our new eBook to get you started.


Agile strategies increase transparency so you can make better decisions. Activities like daily stand-up meetings, product backlogs, and centralized accessible data helps you understand their status when it comes to revenue goals and peer relationships.

Agile sales management is a flexible strategy that can transform your sales organization. With an adaptive, empowering take on sales management, you can help your team build more confidence, react efficiently to unpredictable situations, and close more deals.

For a more detailed look at how to implement each of the key principles above, download the complete eBook.
Did you miss our first posts on agile sales management? Learn more about the basics, or explore the first five principles.

Download The Ultimate Guide to Agile Sales Management